One More IB Cartoon

As you know, I am developing a daily calendar with renowned artist David Clark beginning in 2011, where readers can take pleasure in being the thinking internationalists. Provocative, thought producing, fun - and all this with International Business. Here is another example of one of the great illustrations and captions that will be featured in the calendar: Look forward to more previews coming soon. And look for the calendar in the fall. Read more [...]

Publicity is Priceless but Unpredictable

Publicity is a subset of public relations, which includes employee, investor and community relations; corporate communications; and other situations involving an organization’s communications with its publics. Publicity refers to those situations when the company, product or service receives a free mention or more in editorial content, whether it is a product review, an interview with an executive, or an event announcement. It differs from other marketing options such as advertising or direct mail Read more [...]

IB Calendar Preview

As you know, I am developing a daily calendar with renowned artist David Clark beginning in 2011, where readers can take pleasure in being the thinking internationalists. Provocative, thought producing, fun - and all this with International Business. Here is another example of one of the great illustrations and captions that will be featured in the calendar: Look forward to more previews coming soon. And look for the calendar in the fall. Read more [...]

Another IB Cartoon

As you know, I am developing a daily calendar with renowned artist David Clark beginning in 2011, where readers can take pleasure in being the thinking internationalists. Provocative, thought producing, fun - and all this with International Business. Here is another example of one of the great illustrations and captions that will be featured in the calendar: Look forward to more previews coming soon. And look for the calendar in the fall. Read more [...]