American Marketing Association 2014 Conference (Cancun, Mexico)


The American Marketing Association 2014 Global Marketing SIG Conference

  “The Honorable Merchant in International Marketing”

 April 16-18, 2014         Cancun, Mexico

Held at: Dreams Cancun Resorts & Spa


Consolidated Master Program


 This meeting  is supported by Journal of International Marketing and Thunderbird International Business Review

Members of the conference committee are:

Prof. Michael R. Czinkota, Georgetown University (Chair)

Prof. Thomas Cooke, Georgetown University

Prof. David Griffith, Lehigh University

Prof. Suraksha Gupta, Brunel University  

Prof. Rüdiger Kaufmann, University of Nicosia & International Business School at Vilnius University

 Prof. Andreas Pinkwart, Handelshochschule Leipzig

Conference Coordinators:

Pedro Valenzuela Parcerco – 

Kim Boeckmann – 

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  10. Pingback: 2014 AMA SIG Conference Cancun – Draft Program | Professor Michael Czinkota

  11. Pingback: Registration is now live for the AMA 2014 SIG Conference in Cancun, Mexico | Professor Michael Czinkota

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