Author Archives: Michael Czinkota

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Apr 06

Trouble With Australia?

Posted on April 6, 2012 by Michael Czinkota

On 4 April 2012, Honduras requested consultations with Australia under the dispute settlement system concerning the latter’s certain measures concerning trademark and other plain packaging requirements applicable to tobacco products and packaging. Honduras challenges the following measures: •    An Act … Read More →

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Apr 05

Committee on Government Procurement Adopts Revised Agreement!

Posted on April 5, 2012 by Michael Czinkota

The Committee on Government Procurement adopted, 30 March 2012, the revised Government Procurement Agreement after a final review required by the Ministerial Conference decision in December last year. The revised Agreement will now go to the respective parliaments for ratification. … Read More →

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Apr 03

How Have Technical Barriers to American Exports Been Successfully Reduced?

Posted on April 3, 2012 by Michael Czinkota

Standards-related trade measures play a critical role in shaping the flow of global trade. Yesterday, April 2, 2012, the Office of the United States Trade Representative published its third annual Report on Technical Barriers to Trade (TBT), focused on significant … Read More →

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Apr 02

International Business Jeopardy Question of the Month!

Posted on April 2, 2012 by Michael Czinkota

Enjoy this month’s international business jeopardy question! Post your answer as a comment and the first blog subscriber with the correct answer will be part of a drawing in May! Don’t you want a shot at a prize? Of the … Read More →

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Mar 30

AMA Global Marketing SIG Expert Forum on “International Marketing and Entrepreneurship: From Theory to Practice”

Posted on March 30, 2012 by Michael Czinkota

Photos from the conference! Created with Admarket’s flickrSLiDR.

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Mar 30

Ways to Expand Participation to Improve the International Marketing Field!

Posted on March 30, 2012 by Michael Czinkota

The role of truthfulness and simplicity within marketing were discussed yesterday in  Setting Things Right Through Marketing! How Can Your Business Do It!. One other aspect to take into consideration is Expanding Participation. International marketing needs to be truly international … Read More →

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Mar 29

Setting Things Right Through Marketing! How Can Your Business Do It!

Posted on March 29, 2012 by Michael Czinkota

We have already discussed the proposed new approach of international marketing in Curative International Marketing: The Next Step Up, and the need to assume responsibility for the problems caused through marketing Claiming Ownership of the Problems Caused Through Marketing. Today, … Read More →

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