My latest book is Fifth in my “As I…” series, “(Such as ‘As I was thinking,’ As I see it’..) this latest title is: .As I Search for the Good Soul of International Business and Trade”. I address the need to consider and focus on the good soul and how such consideration needs to reflect the spiritual and emotional links to core issues of international business and trade. I propose that a responsible focus on the soul plays a key international role in strengthening freedom, progress and quality of life.
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My latest book aiming the largest number of students!
Prof. Czinkota is working with Cambridge University Press to prepare the new edition of International Business. Also, Prof. Gupta, Prof. Khan, and Prof. Ronkainen join us for the new textbook!
The new textbook is getting ready! Please keep using the worthwhile eighth edition textbook and enjoy anticipation!