Books

Fundamentals of International Business, 3nd Ed. (with I. Ronkainen and M. Moffett) New York, Wessex, 2015.

International Marketing, 10th Ed. (with I. Ronkainen) Cincinnati, CENGAGE, 14 translations, 2013

As the World turns: Observations on International Business and Trade,  (2012) Business Experts Press, New York, July 2012

Legends in Marketing: Globalization and International Marketing Competition, (with C. Skuba), Sage Publications, London, 2012

As I was saying: Observations on International Business and Trade, (2012) Business Experts Press, New York, 2012.

The Future of Global Business (with I. Ronkainen) London, Routledge, 2011.

International Business, 8th Ed. (with I. Ronkainen and M. Moffett) Hoboken, Wiley, 11 translations, 2011.

Key Shifts in International Business: Adjusting to a new world, (With I. Ronkainen and M. Kotabe) London, Routledge, 2011.

Emerging Trends, Threats, and Opportunities in International Marketing: What Executives Need to Know, (with M. Kotabe and I. Ronkainen), Business Experts Press, New York, 2010.

Global Business: Insights Ahead, (with I. Ronkainen) London, Routledge, 2010.

Global Marketing, Canadian Edition, (with I. Ronkainen, C. Farrell and R. McTavish) Toronto, Nelson, 2009.

International Business, European Edition, (with Ronkainen, Moffett, Marinova and Marinov, London, Wiley, 2009.

The Export Marketing Imperative, (with I. Ronkainen and M. Ortiz-Buonafina) Cincinnati, Thomson, 2005.

Marketing Management, 3rd Ed. (with M. Kotabe), Cincinnati, Atomic Dog Publishing. 4 translations, 2005.

Mastering Global Markets, (with I. Ronkainen and B. Donath) Cincinnati, Thomson, 2004.

Best Practices in International Marketing, (with I. Ronkainen) Fort Worth, Harcourt, 2002.

Best Practices in International Business, (with I. Ronkainen) Fort Worth, Harcourt, 2001.

Global Business, (with I. Ronkainen, M. Moffett and E. Moynihan) Fort Worth, Harcourt, 2001.

Japanese Distribution Strategies, (with M. Kotabe) London, International Thomson Press, 2000.

Trends in International Business: Critical Perspectives, (with M. Kotabe), Cambridge, Blackwell Publishers, 1998.

Global Marketing, (with I. Ronkainen), Fort Worth, The Dryden Press, 1996.

The Global Marketing Imperative: Positioning your company for the new world of business, (with I. Ronkainen and J. Tarrant), Chicago, NTC Publishing Group, 1995. (Winner of the Best Business Book Choice Award by the American Library Association).

Readings in Global Marketing, (with I. Ronkainen), London, Dryden, 1995.

International Marketing Strategy, (with I. Ronkainen), Fort Worth, The Dryden Press, 1994.

The Japanese Distribution System. (Edited with M. Kotabe) Chicago: Probus Publishing, 1993.
Translated into Japanese.

Unlocking Japan’s Market, 2nd Ed. (With J. Woronoff) Tokyo: Tuttle Books and Chicago: Probus Publishing, 1993.  Translated into Japanese and Spanish.

International Perspectives on Trade Promotion and Assistance. (Edited With T. Cavusgil) New York: Quorum Books, 1990.

Japan’s Market: The Distribution System, (With J. Woronoff) New York: Praeger, 1986. Translated into Japanese.

A Basic Guide to Exporting, Revised Edition, (Project Consultant). U.S. Department of Commerce, International Trade Administration, Washington, D.C., 1986.

U.S.-Arab Economic Relations: A Time of Transition. (Edited with Scot Marciel) New York: Praeger Publishers, 1984.

Export Controls: Building Reasonable Commercial Ties with Political Adversaries. (Editor) New York: Praeger Publishers, 1984.

The Management Information Sourcebook for Wholesaler-Distributors.  Washington, D.C.: Distribution Research and Education Foundation, 1983.

Export Promotion: The Public and Private Sector Interaction. (Editor) New York: Praeger Publishers, 1983.

U.S.-Latin American Trade Relations: Issues and Concerns. (Editor) New York: Praeger Publishers, 1983.

U.S. International Economic Policy 1981, (With G. Hufbauer and C. Trozzo) Washington, D.C.: The International Law Institute, 1982.

Export Management: An International Context. (Edited with G. Tesar) New York: Praeger Publishers, 1982.

Export Policy: A Global Assessment. (Edited with G. Tesar)  New York: Praeger Publishers, 1982.

Export Development Strategies: U.S. Promotion Policy.  New York: Praeger Publishers, 1982.

Recruiting Strategies for a Family Medicine Residency Program. (With W. Johnston) Columbus, Ohio: The Ohio State University, 1982.

U.S. Distribution Strategies for Latin American Producers of Wood Products. (With B.J. LaLonde) Washington, D.C.: Organization of American States, 1981.  Also published in Spanish and Portuguese.

International Financial Management – A Survey of Research Trends and an Annotated Bibliography, 1973-1976. (With V. Bavishi and H. Shawky) (Edited by D. Ricks) Columbus, Ohio: The Ohio State University, College of Administrative Science, 1977.

Einführungsskriptum in die Betriebswirtschaftslehre (Introduction to Business Administration). (With J. Harl and K. Steiner) Nürnberg, Germany: Steiner Verlag, 1974.

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