Tag Archives: technology

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Jul 05

What Drives Globalization? Part 3/4

Posted on July 5, 2011 by Michael Czinkota

Globalization is driven by four factors: Cost Market Environment Competition Environment: Increasing consumer wealth and mobility, rapid information transfer across borders, publicity about the benefits of globalization, and technological revolutions continue to accelerate demands for global products and services. Newly … Read More →

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Jul 29

New Global Opportunities for the Global Poor

Posted on July 29, 2010 by Michael Czinkota

New technologies and resources, especially connections made possible through the Internet, have changed the way we do business, allowing us to both supply and receive products from across the world. Even the smallest companies that had never thought in terms of global marketing have been able to actively expand to international markets because of buyers who have discovered their products or services online and purchased them. Read More →

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Jul 02

It’s The Little Things That Count

Posted on July 2, 2010 by Michael Czinkota

The Dr. Pepper logo in the U.S. version of Spiderman 2 was replaced overseas with the logo for Mirinda, a fruit-flavored soft drink that is more common outside the U.S.

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Sep 29

Too Soon to Let Computers Replace University Libraries

Posted on September 29, 2009 by Michael Czinkota

There is a growing trend in modern times to shift from ink and paper to digital publishing and research. It is good to see new technology. But what are the repercussions of this shift? I am thinking about this from … Read More →

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