Tag Archives: terrorism

Oct 18

The Rising Cost of Freedom

We are finding that the cost of freedom seems to be increasing lately. Terms like free trade or free choice have been misleading since they all come with a price, which international marketers pay in terms of preparing their shipments, … Read More

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Sep 23

Afghanistan and the War against Terror: Business can make a difference

Michael R. Czinkota, Gary Knight, Gabriele Suder  The “War on Terror” was launched ten years ago, on 07 October 2001.  It represents a battle against terrorism, extremism and global geopolitical adversity seen to oppose democracy and freedom of choice. In … Read More

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Aug 05

Paying the Higher Price

We are all paying a higher price because of global terrorism– an issue identified by our Delphi study. As freedom suffers, so does international marketing. In most instances, terrorism is not an outgrowth of choice but rather a lack of … Read More

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Jul 28

Key Dimensions of Freedom in relation to International Business

Another key dimension of freedom is the loosening of restrictions that prevent people from going outside the box. National borders usually create the box where business and government find their limits. Global marketers thrive on understanding how to successfully cross … Read More

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Jul 27

Global Marketing and Freedom- Intro

In light of the recent Norwegian bombing, we will be presenting a series over the next few days focused on freedom and terrorism’s effect on international business. There is, in fact, a direct connection between global trading and freedom. Global … Read More

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Nov 08

Marketing Management Column #1 Part 2

A continuation of my first column in Marketing Management. Today’s column presents research on the dimensions which will shape the future of Global Marketing.Read it after the jump. INTERNATIONAL EXPERTS OFFER FUTURE GLOBAL TRENDS Globalization has revolutionized international marketing and … Read More

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Nov 01

Marketing Management Column #1 – Part 1

The first of my columns in Marketing Management. Read it after the jump. Welcome to our column on Global Marketing titled “Rise of the Consumer” designed to help you participate in the Global Marketing Imperative. There has been unprecedented change on … Read More

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