My views on export changes over the next few years for Marketplace from American Public Media Read More
“There is increasing demand for knowledge and understanding of global markets and how they differ from those at home.” Read More
“though we know that all politics are local, globalization provides all these local politics with major influence on the international marketplace.” Read More
A company that overlooks the potential of global marketing Read More
The world depends on continuity in trade Read More
“This is the time to prepare for the inevitable point when global buyers regain confience – and they will regain confidence.” Read More
In this episode of Thoughts on International Business, Marketing, and Strategy, Professor Charles Skuba interviews Walter Bastian, Deputy Assistant Secretary of Commerce of the Western Hemisphere. The two discuss the United States’ trade interests and dynamic in the Western Hemisphere. Professor Charles Skuba is a Professor of the Practice at Georgetown University’s McDonough School of Business. Read More
Prof. Charles Skuba interviews Aaron Brickman, the director of Invest in America, part of the U.S. Commerce Department. They discuss foreign direct investment and what it means of international business and especially the United States, on this installment. Read More
It helps to put the current trading environment in context. Over time, international trade positions have changed significantly. In the 1950s, 25 percent of the total world exports came from the U.S.,
There is a tendency today towards domestic protectionism and while it is not surprising, it is also not wise. Using the U.S. as an example, those with global marketing experience know that a “buy American” attitude will cost the U.S. … Read More
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