Professor Michael Czinkota

Part 10: Universities and Internationalization. 30 years ago, the essentials of communication were one of the main problems that CEOs had to face in their efforts with internationalization. New information technologies have brought progress leading to a substantial reduction in the transaction costs in international business. These changes in technology have been further helped by the establishment of English as the lingua franca in business and science in nearly every country in the world. Read more [...]