No Bull: The State of the global economy Pt I How serious is it?

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The global economy is in dire straits. That’s an understatement. Most of the COVID shutdown implications cannot even be grasped yet. We see some of it, but by far not all of it. There’s a lot of talk about the kind of recovery — V shape, U shape, L shape that can take place. The reality is that we live in a new world, with a new landscape and new parameters. So, how can we predict something based on applying old parameters? – Smart Sustainability

Last week, I had the pleasure of talking with Nicolette Devidar of the TV segment Smart Sustainability, on the state of the global economy. We discussed a variety of issues with regards to the global economy, including the long term effects of covid 19 and the impacts of a growing digital landscape.

You can watch part 1 by clicking on the video below. Stay tuned because part 2 will be coming soon.

INTERNATIONAL MARKETING Transformation and Adaptation over Time Part 2

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Please find below the second part of my presentation from my International Marketing speech at the 13th Annual Conference of the EuroMed Academy of Business in Cyprus on September 9th. Please feel free to leave your comments below. Stay tuned for the final part, coming soon!

International-Marketing-_-Transformation-and-Adaptation-over-Time_part2

INTERNATIONAL MARKETING Transformation and Adaptation over Time Part 1

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On September 9, I gave a speech on the topic of International Marketing at the 13th Annual Conference of the EuroMed Academy of Business in Cyprus. The experience was an enjoyable one and I have included down below the first part of my presentation which covers the history of marketing.

Stay tuned for parts 2 and 3 coming soon!

Part-1-cyprus-speech-

Letter of Appointment to the Lord Fairfax Community College Board

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Dr. Michael Czinkota has joined the board of the Lord Fairfax Community College in Virginia. With more than 23,000 students, the key emphases are on trades, such as phlebotomists or nursing assistants, and on the completion of preparatory courses which enable students to move into junior standing at universities.

Baby Boomer-owned small businesses can help resuscitate urban economies

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Professor Jerry Haar at Florida International University has kindly granted me permission to re-post a very interesting article (Hall, J. (2020, September 12). Baby Boomer-owned small businesses can help resuscitate urban economies. The Hill.) of his on my blog.

Please click on the link below and feel free to leave your thoughts.

https://thehill.com/opinion/finance/516132-baby-boomer-owned-small-business-can-help-resuscitate-urban-economies?rnd=1599920642

FROM BOWLING ALONE TO STANDING TOGETHER: 19 YEARS AFTER 9/11

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In commemoration of the 19 year anniversary of the attacks of 2001, I present a copy of the article I wrote for AMA and the U.S. Dept. of State. Your thoughts and comments are welcome, Terrorism and International Marketing have not lost sight of each other.

Please click the link down below in order to access the first page of the article. If you would like to see the article in full please refer to the American Marketing Association 1 800-AMA – 1150.

https://search.proquest.com/openview/b15ff91763a5f4783503bd85bfe1d7da/1?pq-origsite=gscholar&cbl=30990