Martha Lawless speaks to students at the First Year Seminar

It is a pleasure to have Ms. Martha Lawless, chief of the Services Industry Research Division of the U.S. International Trade Commission, as guest at our Seminar!

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What a great opportunity for the students to learn about her work directing the USITC’s project on Global Digital Trade for the U.S. Trade Representative. She is a regular contributor to USITC’s research, focused on reporting the effects of new technology on the services and manufacturing sectors, the impact of policy barriers to trade in services, and the influence of corporate finance and other competitiveness factors on international trade.

Ms. Lawless was the project leader and primary author for the USITC’s two previous reports on digital trade, delivered to the Senate Finance Committee in 2013 and 2014.

Prior to joining the USITC, she was the director of the Corporate Risk Advisory Group at UBS Investment Bank in London, advising over 200 multinational companies on currency, interest-rate and commodity risk management, and Lecturer in Economics at Sussex Downs College.

Ms. Lawless received an A.B. in History and Economics magna cum laude from Harvard University, M.B.A. in International Finance from Yale University, and M.Sc. in Economics from Trinity College Dublin.

To know more about the First Year Seminar previous guests, please click here.

Language Matters in Ukraine’s Educational Reform | Commentary

john-mark-kuznietsov-134302 (1)Recently, the Washington Post wrote about the law restructuring Ukraine’s education system and establishing Ukrainian as the main language in schools. The new law concerns neighboring countries such as Russia and Hungary about the rights of ethnic minorities.

Why do I consider that important? In addition to creating political tensions in the region, this action may lead the country to a lack of unity and economic inefficiency. By reducing the role of other languages, even though they are clearly present in the country’s cultural mix, the new law segregates between those who speak Ukrainian and those who don’t. It can create an identity problem since language is one of the key-factors that compose one’s sense of belonging.

The new law can have economic consequences as well. It may limit work and educational potential by excluding a part of the population. According to the Post, about 30 percent of Ukrainians called Russian their mother tongue in the 2001 census. There are about 150,000 ethnic Hungarians in the country, accompanied by other minorities such as Romanians and Moldovans. Everyone who does not speak the official language may start facing inequality of payment and lack of work opportunity.

Instead of imposing limitations, it may be worth to embrace the different ethnicities and harness the diverse heritage from its people. Doing so may help inducing an inclusive educational environment and offer steps to guarantee an even more rich economy in the coming years. Just imagine all the business Ukraine can do in Hungary and Russia.

International marketing is a useful answer to a population which benefits from diverse capabilities.

(Click here to read the Washington Post article.)

Georgetown First Year Seminar Guest Speaker

We were visited by Mr. Barry Rhoads, Chairman of Cassidy and Associates. He presented his insights on the role of private sector influence on government, establishing and disrupting relationships and the achievement of thought for legislation.

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Mr. Rhoads arrived in Washington as an officer in the U.S. Army, became a tax prosecutor for the U.S. Department of Justice. He is now the head of one of the largest lobbying firms in Washington D.C where he represents interests both foreign and domestic, such as Airbus Industries.

Georgetown First Year Seminar

I am delighted to have Ing. Jaroslava Pokorna Jermanová, who is the governor of the Central Bohemia Region of Czech Republic to our seminar. It’s such an honor to listen to her insights and the students all learned a lot from yesterday’s session.

WechatIMG143unnamed WechatIMG142Brief Work profile:

      • November 2016 elected by the governor of the Central Bohemia Region from October 2016 the representative of the Central Bohemia Region for the YO 2011 movement
      • 2014 until now the representative of Benešov and from 2016 the city councilor
      • November 2013 until now the deputy chairman of the Chamber of Deputies
      • October 2013 until now Member of the Parliament of the Czech Republic
      • 2007-2008 employee of ROP Central Bohemia
      • 2004-2008 representative of the Central Bohemian Region for ODS
      • 2002-2006 Mayor Krhanic in Benesov

Over the years, she has been employed by several private companies including a family enterprise to produce furniture, and before 2014 she was an advertising and marketing executive. She also founded the Women’s Academy, which aims to attract more women into politics.

Georgetown First Year Seminar – Ideas and More

Yesterday we had an amazing session with our editorialists. Each student took about 5 mins to discuss their fantastic ideas with experts and listened to their suggestions.
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Thank you all for the help and your great thoughts! Looking forward to seeing the students’ products!

Professor Michael Czinkota (czinkotm@georgetown.edu) teaches international marketing at Georgetown University’s McDonough School of Business in Washington D.C. and the University of Kent at Canterbury, U.K. His key book (with Ilkka Ronkainen) is International Marketing, 10th ed., CENGAGE